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The term fashion refers to trending clothing, it is a form of art dedicated to design of clothing and other trending lifestyle (Madinga et al., 2020). However, Brand Image can be defined “as the sum of all the subjective\u00a0perceptions of a brand in the minds of consumer (Aagerup, 2018). Meanwhile, the typical user imagery is the “stereotyped perception of the generalized user of a particular brand;” formed directly by a consumer’s contact with brand users (Aagerup, 2018).Moreover, conformity is the act of matching attitudes, beliefs, and behaviors to group norms or politics and so one is fashion (Aronson et al., 2019). Societal, organizational, institutional and social norms often establish gender differences and researchers have reported differences in the way men and women conform to social influences (Aronson et al., 2019). Women are more persuadable and more conforming than men in group pressure situations that involve surveillance (Aronson et al., 2019). This gender difference may be due to different\u00a0gender roles in society. Women are generally taught to be more agreeable whereas,\u00a0men are taught to be more independent (Aronson et al., 2019).All in all, several researches and theories found that men and women conformed more when there were participants of both\u00a0\u00a0gender involved versus participants of the same gender (Aronson et al., 2019). Subjects in the groups with both\u00a0genders were more apprehensive when there was a discrepancy amongst group members, and thus the subjects reported that doubted their own judgments. It generally arrives due to methodological bias. It is argued that because stereotypes\u00a0used in studies are generally male ones more than female one, women are feeling uncertain and conformed more, which was confirmed by their results (Madinga et al., 2020).References:Aagerup, U. (2018). Accessible Luxury Fashion Brand Building Via Fat Discrimination. Journal of Fashion Marketing and Management, 22(1), pp.2-16 doi:10.1108\/JFMM-12-2016-0116Aronson, E., Wilson, T. D., Akert, R. M., & Sommers, S. R. (Eds.). (2019). Social psychology (10th ed.). Boston, MA: Pearson.Chapter 8, \u201cConformity and Obedience: Influencing Behavior\u201d(Madinga et al., 2020), Modeling\u00a0fashion clothing involvement among gay consumers in South Africa. Vol. 6(1) p.1-15 DOI:10.10801 Cogent Social Sciences 23311886.2020.1760415<\/p>\n \n

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The term fashion refers to trending clothing, it is a form of art dedicated to design of clothing and other trending lifestyle (Madinga et al., 2020). However, Brand Image can be defined “as the sum of all the subjective\u00a0perceptions of a brand in the minds of consumer (Aagerup, 2018). Meanwhile, the typical user imagery is […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[]},"categories":[31],"tags":[32],"yoast_head":"\nPsychology  Discussion Response - nursingwritersbureau<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nursingwritersbureau.com\/psychology-discussion-response-8\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Psychology  Discussion Response - nursingwritersbureau\" \/>\n<meta property=\"og:description\" content=\"The term fashion refers to trending clothing, it is a form of art dedicated to design of clothing and other trending lifestyle (Madinga et al., 2020). 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